Cause Marketing Halo Awards Entry Form

This year's competition is closed.
Entries next accepted from 12/1/2010 to 1/31/2011

You've done well. You've done good. Now earn some recognition for a job well done.

The Cause Marketing Halo Awards are American cause marketing's highest honor -- and the subject of an annual special section in Advertising Age.

Outstanding companies and causes will compete in the following categories:

• Best Transactional Campaign
• Best Message-Focused Campaign
• Best Health-Related Campaign
• Best Environmental or Animal Campaign
• Best Social Service or Education Campaign
• Best National/Local Integration
• Best Digital Marketing Campaign
• Best Event Marketing Campaign
• NEW! Best Online Video Creative
• NEW! Best Broadcast Video Creative
• Best Print Creative

Each entry must be accompanied by a description limited to three pages that addresses all of the following topics. (see printer-friendly version)

Submission Background

Categories Entered: (You may enter campaigns in multiple categories. Each additional category requires an additional $50 fee):

Entity Submitting the Entry:

Entrant Contact Information:

Name:__________________________________________________

Title:___________________________________________________

Company:_______________________________________________

Address:________________________________________________

City: ___________________ State:______ Zip Code:___________

Telephone:______________________________________________

Email:__________________________________________________

Business Contact Name and Title:

Business Involved in Program:

Business Address:

Business Contact Phone:

Business Contact Email:

Nonprofit Contact Name and Title:

Nonprofit Involved in Program:

Nonprofit Involved Address:

Nonprofit Contact Phone:

Nonprofit Contact Email:

Key Agency, Marketing or Media (Include contact info if you like):

Budget

Submission Detail

Business Situation Analysis including company and product positioning, competitive environment and target consumer descriptions and business objectives:

Nonprofit Situation Analysis including organization positioning, competitive and target consumer description and nonprofit objectives:

Cause Marketing Program Strategy:

Cause Marketing Tactical Program Description:

Evidence of The Program’s Business Success (include as much measurable data as possible):

Evidence of the Program’s Cause-Related Results (include as much measurable data as possible):

Supporting Material

To document your entry, you may submit print, radio or video creative, website, packaging, photographs of events or displays, premiums, research, clippings and other documentation of program impact. If you submit extensive materials, please organize them in a three-ring binder. Photographs or renderings of oversized materials are preferable to the actual items. (We have limited storage.) Video should be submitted on a DVD or thumb drive. Entry materials become the property of Cause Marketing Forum, Inc. and will not be returned. By entering you grant Cause Marketing Forum, Inc. the right to reproduce your entry materials to describe your entry for publicity purposes and for print, online, video or live presentations. By entering you grant Cause Marketing Forum, Inc. the right to share entry materials with researchers and practitioners unless specific portions of the materials are clearly marked confidential.

NOTE: Previous Cause Marketing Halo Award winning campaigns are not eligible for re-entry in the same categories they've won in the past(with the exception of new creative the print category).

Entry Fees:

Entry fees may be paid online or by sending a check payable to CMFI

Standard Entry Fee: $150 (must be received by 1/31/11.

Secondary Entry into an additional category: $50/category

Late Entry Fee (for submissions received between 2/1/11 and 2/4/10): $100 additional

Send Entries to:

Cause Marketing Halo Awards

63 Overlook Place

Rye, New York 10580

Tel: (914) 921-3914