Reading Is Fundamental and Macy's Launch Book A Brighter Future

Reading Is Fundamental (RIF) and Macy's have teamed up to launch the fifth year of Book A Brighter Future™, RIF's largest customer supported campaign held at Macy's stores nationwide. The funds raised through Book A Brighter Future will benefit 17,000 RIF sites working to provide free books and literacy resources to children who need them most.